Creating a full set of Brand Guidelines for ESG
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ESG – Brand Guidelines
Brand Guidelines
Creating Consistency
Graphic Design
About the Client
ESG (Engineering Solutions Group) consists of 4 companies which include ECS, BC Civils, Catalyst Engineering and Water Utility Products.
100
Insert Stats Here
Challenge
The designers at DMA Europa were briefed with creating a robust brand guidelines document that incorporates the design work we have completed for their sister companies, ESG and ESG Academy.
Approach
Using resources we already had from previous work for ECS, DMA Europa created a set of robust guidelines which are easily understandable and show how to correctly use the logo, fonts, colours, textures and imagery.
Impact
Upon completion of these brand guidelines, ECS were able to create consitency between their brands in order to maintain a recognisable and cohesive look throughout, and increase professionalism.
ESG – Brand Guidelines
100
Insert Stats Here
About the Client
ESG (Engineering Solutions Group) consists of 4 companies which include ECS, BC Civils, Catalyst Engineering and Water Utility Products.
Challenge
The designers at DMA Europa were briefed with creating a robust brand guidelines document that incorporates the design work we have completed for their sister companies, ESG and ESG Academy.
Approach
Using resources we already had from previous work for ECS, DMA Europa created a set of robust guidelines which are easily understandable and show how to correctly use the logo, fonts, colours, textures and imagery.
Impact
Upon completion of these brand guidelines, ECS were able to create consitency between their brands in order to maintain a recognisable and cohesive look throughout, and increase professionalism.