Creative
A pixel can be worth more than 1024 words! Developing the right visuals helps to tell a story and capture your audience.
3D design & creative collateral
We have one of the B2B marketing industry’s most capable 3D design and render teams for a reason: good 3D visuals provide for super effective marketing collateral…
The marketing services teams at DMA Europa have direct access to world leading 3D design and render experts at Marketing + Technologies Group. Our 3D graphic artists, animators and programmers can take any CAD file for a physical product, or any visual concept for an environment and create photorealistic renders.
These can be used for static marketing images, animated, or converted into interactive models for websites and apps. Our 3D creative team works directly alongside our in-house videographers, designers and engineers to ensure perfect visuals with ultimate accuracy and realism.
Advertising campaigns
Display Advertising is having a renaissance via digital platforms; here’s how to stay ahead of the crowd with your paid-for engagement methods…
Any paid-for advertising campaign should allow you to reach out to your target audience with a direct message and a clear call to action which can change perceptions and / or generate qualified sales leads.
In B2B it can also acts as a support service to your general PR and comms campaigns, allowing you to generate leverage and gain favour with your chosen media partners.
DMA Europa’s expert knowledge of social channels, influencers and the trade media allows us to plan multi-media advertising schedules and make bookings globally. In trade publications we can negotiate and advocate on your behalf and work with publishers and editors to make sure that your adverts appear in the most favourable positions comparative to relevant features throughout the year.
Online, on page & interactive advert production
Much of the advertising creative material we produce today has an interactive, or active online component to it. This ranges from producing paper and physical poster advertising artwork with QR codes that can be animated when viewed on a mobile device or included in the online versions of a publication, right through to ‘walk on’ online only 3D web adverts where a person can literally stroll onto your web browser and tell you about something important (We film these in our in-house film studio).
From adverts designed for paper magazines, to mobile devices, billboards or even virtual tours, DMA Europa can show you what is possible and recommend what will work for you.
We offer a comprehensive service; from planning and strategy to the development of creative and support materials, selection of media to best suit your intended advertising campaign. We can also extend the service to cover lead validation, education and engagement programmes.
Brand management
Realise the full potential of your brand…
A company or personal brand can be one of the most valuable assets in anyone’s portfolio, especially for those that have invested in their brands over many years.
Outstanding brand management requires insight, dedication and exemplary organisation of campaigns, events, community and communication. Knowing your market and predicting the zeitgeist is also an essential part of success. Having the right agency team on board is often critical for marketing teams tasked with managing a brand however large or small.
DMA Europa offers both, experience and market knowledge, with a strong dash of insight and inspiration, plus all the practical tools a marketing manager will need to add value to a brand, re-position it, or start afresh with something new.
Exhibition stand design & show support
Get the most out of attending a live exhibition…
We’ll happily wade through the small print in exhibitor manuals and sweat the details to make sure you get the best results from attending the show.
We are able to provide a full suite of services from event bookings to exhibition and entire event design, production and management. You can utilise our account and project managers to take the stress out of attending exhibitions and events.
We don’t just design and build physical exhibition stands, our in-house team of designers can convert your concept designs into incredible 3D interactive models of your stand during the design phase, so you can truly picture how it will look and work.
Our experience team will work with you to create visitor journeys and engagement from interactive elements which will catch visitor attention and draw the right people onto your stand. Because all of our services are delivered under the same roof, you will be able to speak to the entire team that’s working for you and we’ll build the ideal package for you.
Animations
Watch your ideas and concepts come to life…
Whether based on 3D or 2D graphics, we combine creativity with technical excellence to develop impactful animations that can support everything from a product launch to a 3D movie for use as marketing and sales support. Visualise and explain how your solutions and technologies can help customers in a way that captures their imagination.
Graphic design
Good graphic design is about achieving your objectives, not just looking pretty…
The design department at DMA Europa is a collaborative collective of account managers, creative direction, concept artists, graphic designers, animators, camera operators and CG artists.
Our graphics team sits at the heart of our production department and provides visuals and supporting artwork for all of our creative projects. From brochures and websites to photo manipulation, advertisements and digital literature to apps and virtual exhibitions our graphics department is an integral part of every creative process.
From the initial brief through to the final designs we work closely with our clients to understand their needs and create artwork to support their goals., At the same time, we ensure that the visual communication is in line with corporate brand guidelines and other communication channels, guaranteeing an integrated visual approach.
Infographics
You are what you see… or at least, you think you are!
Infographics are a valuable tool for anyone looking to communicate complex information in a visually appealing and easy-to-understand way, they hold our attention and drive the message home.
The use of infographics as part of the marketing mix offers a range of benefits, including:
- Increased engagement: Infographics are a more engaging and interactive way to present information compared to text-based content. By breaking down complex data and statistics into visually appealing graphics, B2B companies can increase engagement and hold the attention of their target audience.
- Improved comprehension: Infographics help to simplify complex information, making it easier for audiences to understand and retain. This is particularly important for B2B companies as they often need to convey complex technical information to their target audience.
- Increased sharing: Infographics are highly shareable, making it easy for B2B companies to reach a wider audience. As they are visually appealing and easy to understand, infographics are often shared on social media, increasing the visibility of the company and its products or services.
- Enhanced brand awareness: By incorporating the company’s brand colours, logos, and other design elements into their infographics, B2B companies can enhance their brand awareness and build a consistent visual identity.
DMA Europa delivers everything, from initial storyboarding, to a full creative process, including graphic design, video production and animation to ensure your next infographic hits the mark.
Contact us now for some great examples of infographics.
Motion graphics
Breathe life into complex concepts…
Explaining engineering, scientific and technical concepts can be made more impactful using breathtaking colour, lighting, dynamism and detailed illustrations. If you need to break down your offering or latest product and make sure that they are remembered, well-developed motion graphics that highlight the right messages will help.
Photography
The art of photography is as powerful as it has ever been, now we just have more options…
DMA Europa offers a range of photo-creation, origination and sourcing options from a simple product shot to a corporate cover shoot. Much of what we offer is in-house; we have our own multi-use digital photographic and video studio, plus a large number of people within the business who are used to wielding a DSLR camera.
Routine site photography is usually included in our basic marketing services package, but can be upgraded and specified to include product photography in the studio, site photography, people photography and free access to our own photo library of over 10,000 industry sector and action photographs.
We can also create photo-realistic 3D images from physical products or from wire frame or 3D engineering files. For brochures, events and special use cases, we also have a number of specialist photography suppliers from drone teams to landscape photographers, live events, portraits, manufacturing and more.
Video production
If video isn’t part of your current marketing mix, it should be…!
Whether you need a short product promo video, an on-location case study video in a busy industrial environment, a corporate video or a full studio production; DMA Europa has the experience and expertise to deliver.
We storyboard, film and edit all of our movies in-house to ensure that we deliver the best quality with the shortest lead times. We can offer experienced presenters and voiceover artists as necessary or localise videos which will have an international use.
Our fully digital studio facility is equipped with the very latest 6k broadcast camera and digital set technology allowing us to integrate live action with 3D elements and environments where required.
Video distribution
There’s no point producing a great video if no-one sees it; and the difference between 10 views and 1,000,000 views lies in the promotional activity and distribution channels. DMA Europa can assist with planning and delivering the perfect launch campaign for all of your video content. This involves a combination of social media, trade press communication, SEO and website management.